{"id":149,"date":"2007-03-06T08:21:54","date_gmt":"2007-03-06T07:21:54","guid":{"rendered":"http:\/\/www.itwriting.com\/blog\/?p=149"},"modified":"2007-03-06T08:21:54","modified_gmt":"2007-03-06T07:21:54","slug":"what-would-the-young-bill-gates-make-of-todays-microsoft","status":"publish","type":"post","link":"https:\/\/www.itwriting.com\/blog\/149-what-would-the-young-bill-gates-make-of-todays-microsoft.html","title":{"rendered":"What would the young Bill Gates make of today&#8217;s Microsoft?"},"content":{"rendered":"<p>He would be hacking (in a good way) with the crowd at the <a href=\"http:\/\/www.futureofwebapps.com\/\" target=\"_blank\">Future of Web Apps conference<\/a> I <a href=\"http:\/\/www.itwriting.com\/blog\/?p=137\" target=\"_blank\">attended two weeks ago<\/a>, not here with a bunch of senior software architects discussing the failures and successes of SOA (Service Oriented Architecture). I&#8217;m at the <a href=\"http:\/\/www.microsoft.co.uk\/Events\/registermulti.aspx?event=ArchitectInsight2007\" target=\"_blank\">Microsoft Architecture Insight Conference in Wales<\/a>, where I&#8217;ve been hearing a lot about old-fashioned ideas like requirements analysis, making the business case for change, being realistic about software reuse, and other sound, sensible, but unexciting software development principles. <\/p>\n<p>That&#8217;s not to say this is a bad conference, far from it. I had an excellent chat with Microsoft&#8217;s Jack Greenfield, a Microsoft architect who is putting together the next generation of Microsoft&#8217;s modeling and enterprise development tools for Visual Studio. &#8220;Software factories&#8221; is the buzzword &#8211; see <a href=\"http:\/\/msdn2.microsoft.com\/en-us\/library\/aa480032.aspx\" target=\"_blank\">here<\/a> for more background on this. There is also good stuff on identity management within and beyond the firewall, sessions on using development methodologies in Visual Studio Team System; amigo Ivar Jacobson is here talking up his Essential Unified Process (though&nbsp;&#8220;process&#8221; is last year&#8217;s word; we do &#8220;practices&#8221; now);&nbsp;and a number of case studies including one on visualizing the London Underground network which I&#8217;m looking forward to later today &#8211; this is the <a href=\"http:\/\/www.itwriting.com\/blog\/?p=107\" target=\"_blank\">amazing WPF application<\/a> which was shown off at one of the Vista launches.<\/p>\n<p>It&#8217;s easy to find fault with products like Vista or Office 2007; yet you have to give Microsoft credit for establishing .NET as a major platform for enterprise development against considerable JEE momentum.<\/p>\n<p>That said, let&#8217;s go back to the young Bill Gates. There is a track here on SaaS (Software as a service), which seems to mean hosted, on-demand&nbsp;applications versus traditional premises-based development. We heard some research on disruptive technology which Microsoft is sponsoring in conjunction with the Manchester Business School, including a look at <a href=\"http:\/\/www.oracle.com\/siebel\/index.html\" target=\"_blank\">Siebel<\/a> vs <a href=\"http:\/\/www.salesforce.com\" target=\"_blank\">Salesforce.com<\/a> for CRM (Customer Relationship Management). Here&#8217;s one facet that stuck in my mind. According to Dr Steven Moxley&nbsp;of the MBS, Marc Benioff&#8217;s first customers were not SMEs or start-ups, but groups within large enterprises that were frustrated by the shortcomings or inflexibility of their existing software. It was a kind of stealth adoption. Salesforce.com was able to sell to such groups because its software is zero-install, pay as you go.<\/p>\n<p>I immediately thought of the times I&#8217;ve had phone calls that go, &#8220;Could you send that attachment to my <a href=\"http:\/\/www.gmail.com\" target=\"_blank\">Gmail<\/a> account. Our email is playing up today.&#8221;<\/p>\n<p>Gmail may be less feature-rich than Exchange; but it tends to just work.<\/p>\n<p>In other words, you could as easily do Microsoft vs Google as Siebel vs Salesforce.com. Why is Microsoft sponsoring studies that&nbsp;articulate its own vulnerability? Officially, this is about helping its partners to grown their own distruptive solutions using Microsoft technology; but I also see this as evidence that Microsoft has abundant&nbsp;understanding of the difficulties it faces. What it lacks is any conherent strategy for overcoming them, though there are always hints that some such strategy will emerge sometime &#8220;soon&#8221;. <\/p>\n<p>I think it might. Gates disrupted IBM; he didn&#8217;t topple it. But there is going to be some pain.<\/p>\n<p><strong>Postscript<\/strong>: See also this <a href=\"http:\/\/www.zoliblog.com\/\" target=\"_blank\">pertinent post<\/a> from Zoli Erdos who is looking forward to ditching his desktop software, subject to finding a solution for a couple of unsolved problems:<\/p>\n<blockquote>\n<p>My bet is&nbsp;on <b>Google<\/b> or <b>Zoho<\/b> to get there first. As soon as it happens, I&#8217;m going <b>100% on-demand<\/b>. <\/p>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<div class=\"wlWriterSmartContent\" id=\"0767317B-992E-4b12-91E0-4F059A8CECA8:d542c265-bc89-43cf-af57-3a493808166a\" contenteditable=\"false\" style=\"padding-right: 0px; display: inline; padding-left: 0px; padding-bottom: 0px; margin: 0px; padding-top: 0px\">Technorati tags: <a href=\"http:\/\/technorati.com\/tags\/microsoft\" rel=\"tag\">microsoft<\/a>, <a href=\"http:\/\/technorati.com\/tags\/saas\" rel=\"tag\">saas<\/a>, <a href=\"http:\/\/technorati.com\/tags\/architecture\" rel=\"tag\">architecture<\/a>, <a href=\"http:\/\/technorati.com\/tags\/salesforce.com\" rel=\"tag\">salesforce.com<\/a>, <a href=\"http:\/\/technorati.com\/tags\/disruptive%20technology\" rel=\"tag\">disruptive technology<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>He would be hacking (in a good way) with the crowd at the Future of Web Apps conference I attended two weeks ago, not here with a bunch of senior software architects discussing the failures and successes of SOA (Service Oriented Architecture). I&#8217;m at the Microsoft Architecture Insight Conference in Wales, where I&#8217;ve been hearing &hellip; <a href=\"https:\/\/www.itwriting.com\/blog\/149-what-would-the-young-bill-gates-make-of-todays-microsoft.html\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">What would the young Bill Gates make of today&#8217;s Microsoft?<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44,80,97],"tags":[],"class_list":["post-149","post","type-post","status-publish","format-standard","hentry","category-internet","category-software-development","category-windows"],"_links":{"self":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/comments?post=149"}],"version-history":[{"count":0,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/149\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/media?parent=149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/categories?post=149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/tags?post=149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}