{"id":514,"date":"2008-02-19T10:26:06","date_gmt":"2008-02-19T09:26:06","guid":{"rendered":"http:\/\/www.itwriting.com\/blog\/?p=514"},"modified":"2008-02-19T10:26:06","modified_gmt":"2008-02-19T09:26:06","slug":"writing-for-a-global-readership","status":"publish","type":"post","link":"https:\/\/www.itwriting.com\/blog\/514-writing-for-a-global-readership.html","title":{"rendered":"Writing for a global readership"},"content":{"rendered":"<p>Seeing the <a href=\"http:\/\/www.comscore.com\/press\/release.asp?press=2011\">Comscore report on British media sites<\/a> (which confirms the amazing reach of the BBC web site), and the amusing <a href=\"http:\/\/blogs.zdnet.com\/BTL\/?p=7816\">commentary<\/a> from&nbsp; Chris Matyszczyk, prompted me to check out my the stats for this site and blog, which I track occasionally through <a href=\"http:\/\/www.sitemeter.com\">Sitemeter<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"Stats: 43% US, 8.1% UK, 7% Canada, 7% Australia\" src=\"http:\/\/www.itwriting.com\/images\/itwriting_stats.gif\"> <\/p>\n<p>I was aware of writing for a global readership, but was surprised at the extent of it: according to these figures, just 8.1% of you are from the UK. In case you can&#8217;t see the chart, it shows 43.4% US visits, followed by the UK as stated, then Australia and Canada at 7.1% each.<\/p>\n<p>At Sun&#8217;s Global Media Summit recently, we were separated into regions for one of the sessions. In my feedback I said I was more interested in the global perspective; the above chart shows why.<\/p>\n<p>After all, this is the Internet.<\/p>\n<h3>Update<\/h3>\n<p>Sitemeter doesn&#8217;t say exactly what period its stats cover (at least, I can&#8217;t find this). It seems to be quite short, so the stats vary considerably. The chart above understates the UK readership and therefore overstates others. I&#8217;d have to take several snapshots at different times to get a truer picture. Still interesting though.<\/p>\n<p><div class=\"wlWriterSmartContent\" id=\"scid:0767317B-992E-4b12-91E0-4F059A8CECA8:6683acaa-1e3c-4633-917e-f865b1a9bcd6\" style=\"padding-right: 0px; display: inline; padding-left: 0px; float: none; padding-bottom: 0px; margin: 0px; padding-top: 0px\">Technorati tags: <a href=\"http:\/\/technorati.com\/tags\/journalism\" rel=\"tag\">journalism<\/a>, <a href=\"http:\/\/technorati.com\/tags\/media\" rel=\"tag\">media<\/a><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seeing the Comscore report on British media sites (which confirms the amazing reach of the BBC web site), and the amusing commentary from&nbsp; Chris Matyszczyk, prompted me to check out my the stats for this site and blog, which I track occasionally through Sitemeter. I was aware of writing for a global readership, but was &hellip; <a href=\"https:\/\/www.itwriting.com\/blog\/514-writing-for-a-global-readership.html\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Writing for a global readership<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[],"class_list":["post-514","post","type-post","status-publish","format-standard","hentry","category-media"],"_links":{"self":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/comments?post=514"}],"version-history":[{"count":0,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/514\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/media?parent=514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/categories?post=514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/tags?post=514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}