{"id":6863,"date":"2012-11-21T09:51:17","date_gmt":"2012-11-21T08:51:17","guid":{"rendered":"http:\/\/www.itwriting.com\/blog\/?p=6863"},"modified":"2012-11-21T09:51:17","modified_gmt":"2012-11-21T08:51:17","slug":"apps-sell-better-with-live-tiles-says-nokia-with-other-tips-for-phone-developers","status":"publish","type":"post","link":"https:\/\/www.itwriting.com\/blog\/6863-apps-sell-better-with-live-tiles-says-nokia-with-other-tips-for-phone-developers.html","title":{"rendered":"Apps sell better with Live Tiles, says Nokia, with other tips for phone developers"},"content":{"rendered":"<p>I attended an online seminar by Nokia\u2019s Jure Sustersic on Windows Phone 8 development. It was a high level session so not much new, though Sustersic says the 7.8 update for existing 7.x Windows Phones&#160; is coming very soon; he would not announce a date though.<\/p>\n<p>The slide that caught my eye was one on how to make more profitable apps, including some intriguing statistics. In particular, according to Sustersic:<\/p>\n<ul>\n<li>Freemium apps (free to download but with paid upgrades or in-app purchases) achieve 70 times as many downloads and 7 times more revenue<\/li>\n<li>The top 50 apps are 3.7 times more likely to have Live Tiles<\/li>\n<li>The top 50 apps are 3.2 times more likely to use Push Notifications<\/li>\n<li>The top 50 apps are updated every 2-3 months<\/li>\n<li>The fastest growth is in new markets, so localize<\/li>\n<\/ul>\n<p>&#160;<\/p>\n<p><a href=\"http:\/\/www.itwriting.com\/blog\/wp-content\/uploads\/2012\/11\/image25.png\"><img loading=\"lazy\" decoding=\"async\" title=\"image\" style=\"border-top: 0px; border-right: 0px; background-image: none; border-bottom: 0px; padding-top: 0px; padding-left: 0px; border-left: 0px; display: inline; padding-right: 0px\" border=\"0\" alt=\"image\" src=\"http:\/\/www.itwriting.com\/blog\/wp-content\/uploads\/2012\/11\/image_thumb25.png\" width=\"404\" height=\"226\" \/><\/a><\/p>\n<p>Of course what Windows Phone developers want most is a larger market, so for Nokia to sell more phones. Random reboots aside, Windows Phone 8 has been well received, but it an uphill task.<\/p>\n<p>I covered the Windows Phone 8 development platform in summary <a href=\"http:\/\/www.theregister.co.uk\/2012\/11\/05\/windows_phone_8_sdk\/\" target=\"_blank\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I attended an online seminar by Nokia\u2019s Jure Sustersic on Windows Phone 8 development. It was a high level session so not much new, though Sustersic says the 7.8 update for existing 7.x Windows Phones&#160; is coming very soon; he would not announce a date though. The slide that caught my eye was one on &hellip; <a href=\"https:\/\/www.itwriting.com\/blog\/6863-apps-sell-better-with-live-tiles-says-nokia-with-other-tips-for-phone-developers.html\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Apps sell better with Live Tiles, says Nokia, with other tips for phone developers<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26,55,56,67,80,97],"tags":[586,642,1014],"class_list":["post-6863","post","type-post","status-publish","format-standard","hentry","category-development","category-microsoft","category-mobile","category-professional","category-software-development","category-windows","tag-microsoft","tag-nokia","tag-windows-phone-8"],"_links":{"self":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/6863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/comments?post=6863"}],"version-history":[{"count":0,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/6863\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/media?parent=6863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/categories?post=6863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/tags?post=6863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}