{"id":720,"date":"2008-07-13T18:19:19","date_gmt":"2008-07-13T17:19:19","guid":{"rendered":"http:\/\/www.itwriting.com\/blog\/720-lively-attack-on-microsofts-poor-marketing-from-within.html"},"modified":"2008-07-13T18:19:19","modified_gmt":"2008-07-13T17:19:19","slug":"lively-attack-on-microsofts-poor-marketing-from-within","status":"publish","type":"post","link":"https:\/\/www.itwriting.com\/blog\/720-lively-attack-on-microsofts-poor-marketing-from-within.html","title":{"rendered":"Lively attack on Microsoft\u2019s poor marketing \u2013 from within"},"content":{"rendered":"<\/p>\n<\/p>\n

Microsoft employee Kirk Allen Evans has a go at Microsoft\u2019s marketing efforts<\/a>:<\/p>\n

\n

I am so completely and utterly sick, as an employee and a Microsoft shareholder, of seeing empty spending on crap like "People_Ready".  Remember the completely ridiculous Office Dinosaur spots?  C’mon, marketing, grow a pair… let’s see some results.  No, I don’t want to see a retort ad making fun of the "I’m a Mac, I’m a PC" goons.  That ship has long since sailed.  Let’s see what all that Microsoft money and some of the smartest people in the world can come up with.<\/p>\n<\/blockquote>\n

He\u2019s right. So are the comments to his post, observing that marketing isn\u2019t the only problem, or even the core problem.<\/p>\n

Still, Vista is now actually better than its reputation. That\u2019s a marketing issue.<\/p>\n

Technorati tags: microsoft<\/a>, vista<\/a>, apple<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

Microsoft employee Kirk Allen Evans has a go at Microsoft\u2019s marketing efforts: I am so completely and utterly sick, as an employee and a Microsoft shareholder, of seeing empty spending on crap like "People_Ready".  Remember the completely ridiculous Office Dinosaur spots?  C’mon, marketing, grow a pair… let’s see some results.  No, I don’t want to … Continue reading Lively attack on Microsoft\u2019s poor marketing \u2013 from within<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,55,93,97],"tags":[],"class_list":["post-720","post","type-post","status-publish","format-standard","hentry","category-apple","category-microsoft","category-vista","category-windows"],"_links":{"self":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/720","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/comments?post=720"}],"version-history":[{"count":0,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/posts\/720\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/media?parent=720"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/categories?post=720"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.itwriting.com\/blog\/wp-json\/wp\/v2\/tags?post=720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}